FENTY BEAUTY BY RIHANNA - HARVEY NICHOLS
Shine bright like a Diamond? I'd rather shine like a KILLAWATT after having viewed the collection of FENTYBeauty earlier today at Harvey Nichols in Leeds!
Despite having woken up at 4.45am to get ready for the launch of FENTYBeauty at 7am, my mood was surprisingly giddy given how early it was, but let's face it, it was Rihanna's first ever make up collection, so I'm sure you can understand why I was so giddy! I had even made a Rihanna playlist to get myself in the mood for the journey there...
Anyway! The reason for the launch being at 7am, was to allow bloggers and press within Yorkshire to view the full FENTYBeauty Collection before its worldwide release shortly afterwards, and with such secrecy surrounding the Collection, I felt incredibly lucky to have been there. As the doors opened into Harvey Nichols, the music was blaring, and we began to soak in the atmosphere!
Rihanna's vision for FENTYBeauty was to redefine the rules in makeup, and with a vast range of 40 different Matte Foundations ranging from super pale, to dark skinned, Rihanna wanted to create something for all women in which they could feel included in and could feel as though there was a shade for everyone. From red undertones, yellow undertones, blue undertones, pink undertones and green undertones, the list goes on! All foundation shades are created with light-as-air formulas which can be layered upon each of the shades to create that perfect 'filter-like blurring effect!'
I was slightly surprised yet pleased to hear that Rihanna was there every step of the way throughout the process, right from creating the formulas, to creating the design for the packaging! FENTYBeauty packaging is a contradiction in itself which reflects both Rihanna's on screen, and off screen personalities. The outer packaging has the bold, daring graffiti sprawled across them whilst the packaging of the products themselves, come with a sleek, clean and minimalistic look which shows a softer side to Rihanna.
Now for the part in which I'm sure you all want to know right? The full collection! Starting from as little as £8, FENTYBeauty products are affordable, whilst offering that high-quality, luxury feel to them without the price tag!
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PRO FILT'R INSTANT RETOUCH PRIMER: THE FILTER FOR SEXY SKIN IN REAL LIFE - £24
PRO FILT'R SOFT MATTE LONGWEAR FOUNDATION: AVAILABLE IN 40 DIFFERENT SHADES - £26
PORTABLE TOUCH UP BRUSH 130: INSTANT FILTER EFFECT - £19
PORTABLE HIGHLIGHTER BRUSH 140: ANGLED FOR THE PERFECT SWEEP - £19
PORTABLE CONTOUR & CONCEALER BRUSH 150: PRECISE & EFFORTLESS SCULPTING - £19
FULL BODIED FOUNDATION BRUSH 110: FOR AIR TOUCHED FULL COVERAGE - £26
GLOSS BOMB UNIVERSAL LIP LUMINIZER: EXPLOSIVE SHINE THAT FEELS AS GOOD AS IT LOOKS - £16
PRECISION MAKE UP SPONGE 100: PRECISE & VERSATILE EXPERT BLENDING FOR ALL FORMULAS - £13
CHEEK-HUGGING HIGHLIGHT BRUSH 120: CUSTOM CHEEK HUGGING SHAPE FOR AN EFFORTLESS GLOW - £24
KILLAWATT FREESTYLE HIGHLIGHTER: GLOW WITH THE FLOW - £26
INVISIMATTE BLOTTING POWDER: INSTANT REFRESH/ON THE GO FILTER EFFECT - £24
INVISIMATTE BLOTTING PAPER & REFILL: THE ROLL MODEL OF BLOTTING PAPERS - £13 & £8
MATCH STIX MATTE SKINSTICK: CONCEAL, CONTOUR, LONGWEAR, LIGHT-AS-AIR - £21
MATCH STIX SHIMMER SKINSTICK: HIGHLIGHT, BLUSH, ENHANCE, LONGWEAR, LIGHT-AS-AIR - £21
MATCH STIX TRIO: CURATED FOR YOUR SKIN TONE TO CONCEAL, CONTOUR & HIGHLIGHT - £46
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My personal highlights from the Collection have to be:
- KILLAWATT FREESTYLE HIGHLIGHTER 'Trophy Wife' - I love how bold and effortless this highlighter looks upon the skin, and I love how it catches the light even when blended offering a subtle yet intense shine!
- INVISIMATTE BLOTTING PAPER AND REFILL - I used to use blotting paper a while back to get rid of the shine across my forehead and all of my friends used to think I was bizarre, but look who's laughing now because if Rihanna thinks it's sexy, then it's sexy...
- THE MAGNETIC FEATURE OF THE PRODUCTS - I find this feature of each product really unique and a clever way to group the products whilst in a makeup bag which will save time and energy scrambling through trying to find them!
Overall, a stunning first collection from FENTYBeauty, and I am beyond excited to see what's next from the brand!
To view the full range of FENTYBeauty products in the UK, then click here to view them! If you are from the US/Worldwide, then click here!
Have you tried any of the FENTYBeauty products yet? Which are you most excited to try out? Will you be looking to purchase any of these? How do you feel about Rihanna bringing back Blotting Paper!? Do let me know your thoughts below, as I would love to hear from you, and don't forget to click that 'like' button!